Clean and Sober Living

Great news for one of my SEO clients, York Law Corporation. We have succeeded in breaking into the top 10 (first page) results for their most important but highly competitive keyword phrase “sacramento lawyer“. This keyword phrase has 6-9 million competing websites and pages on any given day. Due to the ever changing nature of search engine positioning, there is no guarantee York Law will stay on top, but it is nice to have our current work validated with great results.
Congratulations York Law Corporation!

Recently, I’ve been a victim of spam by several local businesses.? I am pretty sure these small local businesses are not really cognizant of the fact that they are, in fact, spamming.? Somehow these business got the email addresses from the local Chamber of Commerce and they must think its “okay”.? Its not okay- it is spam and most of them have been in violation of the FTC’s CAN-SPAM Act (U.S. law in effect since January 2004).

For those with “fuzzy” definitions of what spam is, here is a reality check.? The definition of spam:

spam noun?
electronic junk mail: an unsolicited, often commercial, message transmitted through the Internet as a mass mailing to a large number of recipients

to spam transitive and intransitive verb?
to send unwanted e-mail: to send an unsolicited e-mail message, often an advertisement, to many people

Are you a spammer?? When you send commercial or advertising?email are you following the CAN-SPAM legal requirements?? For more information on spam, and what you can do if you receive it, see the Federal Trade Commission’s website.

Bella Vista Field of Dreams

Gail Petersen & Associates

Writing and distributing certain types of content, not only builds your website presence, but gets you free promotion, free website traffic, and higher search engine rankings (which in turn will get you even more free traffic).  The two most effective types of distributed content are:

I finally added to the site the third of three hand-outs from a recent ‘Web Site Content’ presentation I gave at a couple of local networking groups.

I posted this handout as an article called “Writing Content for your Site for Free Promotion & Site Visitors” which can be found in the YNot Web “Articles” section which focuses on topics within the categories of ‘Creating a Web Site‘, ‘Prospecting for Clients‘, and ‘Client Conversion‘.

Creating content that you can distribute as well as post on your own site is a great way to bring in additional traffic (prospecting) as well as helping to build your credibility and your relationship with your visitors leading to more conversions.