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	<title>YNot Web &#187; Lead Conversion</title>
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		<title>Eight Ways to Use an AutoResponder</title>
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		<pubDate>Mon, 10 Jul 2006 04:22:11 +0000</pubDate>
		<dc:creator>Kammy</dc:creator>
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		<category><![CDATA[Lead Conversion]]></category>

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		<description><![CDATA[If you are serious about marketing on the internet, an autoresponder is a &#34;must have&#34; tool, especially for saving time in following up with prospects and customers. Here are a few ideas for using&#160;an autoresponder to convert your casual visitors into a loyal and profitable customers. 

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		<title>Visitor Interaction and Conversions</title>
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		<pubDate>Thu, 06 Jul 2006 17:23:10 +0000</pubDate>
		<dc:creator>Kammy</dc:creator>
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		<category><![CDATA[Lead Conversion]]></category>

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		<description><![CDATA[Giving your customers and visitors some way to interact with you on your web site helps build a stronger relationship between you and your potential customers which leads to higher conversions and retention of existing customers.&#160;&#160;Feedback from your visitors also lets you know what you are doing right and what you may need to adjust ... (<em>Click title for full text</a></em>)]]></description>
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		<title>Newsletter and e-Zine Basics</title>
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		<pubDate>Thu, 06 Apr 2006 23:01:06 +0000</pubDate>
		<dc:creator>Kammy</dc:creator>
				<category><![CDATA[Articles]]></category>
		<category><![CDATA[Lead Conversion]]></category>

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		<description><![CDATA[Originally published in YNot Web&#8217;s &#34;What Now&#34; Newsletter, Volume 2. Issue 4.
With or without a web site, an email newsletter is a great way to keep in touch with prospects and improve on your web presence. Most email newsletters are often in a personal voice and are filled with customer-centered content. They also build credibility ... (<em>Click title for full text</a></em>)]]></description>
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		<title>Benefits of Publishing a Newsletter</title>
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		<pubDate>Thu, 06 Apr 2006 23:01:06 +0000</pubDate>
		<dc:creator>Kammy</dc:creator>
				<category><![CDATA[Articles]]></category>
		<category><![CDATA[Lead Conversion]]></category>

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		<description><![CDATA[Originally published in YNot Web&#8217;s &#34;What Now&#34; Newsletter, Volume 2. Issue 4.

Keeps you in touch with past customers
Reminds prospects and clients that you exist and have the ability to solve problems for them
Let&#8217;s you advertise products/services you offer
Builds your image as an expert
Adds professionalism to a web site
Implies longevity
Builds a database of targeted customers
Gets repeat ... (<em>Click title for full text</a></em>)]]></description>
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		<title>How to start a Newsletter</title>
		<link>http://www.ynotweb.com/ynotblog/articles/how-to-start-a-newsletter/</link>
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		<pubDate>Thu, 06 Apr 2006 23:01:06 +0000</pubDate>
		<dc:creator>Kammy</dc:creator>
				<category><![CDATA[Articles]]></category>
		<category><![CDATA[Lead Conversion]]></category>

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		<description><![CDATA[Originally published in YNot Web&#8217;s &#34;What Now&#34; Newsletter, Volume 2. Issue 4.
1. Think about your purpose or goal: is it to inform people of changes to your site or sell them a product? Maybe you just want to make them think or laugh. 
2. Know your audience. If you are using the newsletter to promote ... (<em>Click title for full text</a></em>)]]></description>
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