Conversion University

Google Gone Wild, Marketing, Miscellaneous

Google provides yet another set of valuable educational resources at its Conversion University. On this site (marketed mostly to Google Analytics users), you will find loads of articles about creating a website that converts visitors into customers and helps retain...

Content Revisited

Marketing, Miscellaneous, YNot Web Happenings

I finally had a chance to expand on and input the strategies from two out the three handouts I provided at my presentations on Web Site Content. The first is titled Must Have Content and the second is How Content Affects Your Search Engine Listings and Ranking. Check...

Time is Money

Miscellaneous, Reviews and Recommendations

There is often no need to ‘reinvent the wheel’ when it comes to features you might want to put on your website. Time IS money when you’re thinking about how to get those special features on your website. This is why I often recommend a variety of 3rd...

Above What Fold?

Marketing, Miscellaneous

Many clients and business colleagues have heard me use the term “Above the Fold” as well as quoting stats for screen sizes and resolutions. Why do I care so much and why should all web site owners care about this? I care because it can mean the difference...

Spring Cleaning

Miscellaneous

In addition to launching the new site design this weekend, I got a jump start on organizing my office. You know, when you’re entrenched in one or more intense projects, you – like me – may let the cleanliness and organization slide. So finally I was...

YNot Blog

Miscellaneous, YNot Web Happenings

Okay, so after more than a year of telling myself I would redesign and restructure my site, implementing some of the new and not-so-new web technologies that I am constantly recommending to my clients, I finally made myself my #1 client and started down a new road....